The Influence of Financial Literacy, Investment Knowledge, Education, and Parents' Work on Their Children's Investment Intentions in The Capital Market (Case Studies in the Special Regions of Yogyakarta and Central Java)
DOI:
https://doi.org/10.59890/ijefbs.v4i3.8Keywords:
Financial literacy, investment knowledge, education, work, InvestmentAbstract
This study investigates the influence of parents’ financial literacy, investment knowledge, educational background, and occupational status on Generation Z’s investment intentions in Indonesia amid their growing participation in the capital market. Using a quantitative approach with purposive sampling, data were collected from 199 stock investors in the Special Region of Yogyakarta and Central Java and analyzed using Partial Least Squares–Structural Equation Modeling (PLS-SEM). The findings reveal that parents’ financial literacy, investment knowledge, and educational background do not significantly affect investment intentions, whereas occupational status has a positive and significant influence, highlighting the importance of family economic capacity. The results also indicate that Generation Z relies more on independent learning and digital information than parental guidance. This study contributes to behavioral finance literature by emphasizing parental socioeconomic characteristics, particularly occupational status, as key determinants of investment intentions in emerging markets.
References
Adiningtyas, S., & Hakim, L. (2022). Pengaruh Pengetahuan Investasi, Motivasi, dan Uang Saku terhadap Minat Mahasiswa Berinvestasi di Pasar Modal Syariah dengan Risiko Investasi sebagai Variabel Intervening. Jurnal Ilmiah Ekonomi Islam, 8(1), 474. https://doi.org/10.29040/jiei.v8i1.4609
Alfiah, L. N., Rokhim, D. A., & Wulandari, I. A. I. (2020). Perbedaan Minat Berwirausaha Berdasarkan Jenis Kelamin Mahasiswa. Jurnal Administrasi dan Manajemen Pendidikan, 3(3), 208–215. https://doi.org/10.17977/um027v3i32020p208
Anan, M. W., & Devi, S. (2023). Pengaruh Modal Minimal, Tingkat Risiko, Return, Tingkat Pengetahuan Investasi, Lingkungan Sosial dan Fasilitas Online terhadap Minat Mahasiswa Berinvestasi di Pasar Modal. Jurnal Penelitian Dan Pengembangan Sains Dan Humaniora, 7(1), 48–60. https://doi.org/10.23887/jppsh.v7i1.49306
Anastasia, N., Setiadiwiria, O. C., & Kunto, Y. S. (2019). Difference between financial intelligence on millennials, Gen X, and baby boomers. BISMA (Bisnis Dan Manajemen), 12(1).
Anisah, T. N., & Miswanto, M. (2021a). Perceived intrusiveness, consumer attention, and intent to purchase: The moderating effect of celebrity preferences. Sebelas Maret Business Review, 6(2), 121. https://doi.org/10.20961/smbr.v6i2.57401
Anisah, T. N., & Miswanto, M. (2021b). The Moderating Effect of Celebrity Preferences and Hedonism Personality On The Relationship Of Perceived Instrusiveness, Consumer Attention And Purchase Intention. Jurnal Ilmiah Manajemen Dan Bisnis, 7(3), 324. https://doi.org/10.22441/jimb.v7i3.13582
Azhar, Z., Azilah, N., & Syafiq, A. (2017). Investment Awareness Among Young Generation. Conference: International Conference on Business and Management Research (ICBMR-17). DOI: 10.2991/icbmr-17.2017.12
Bandura, A. (1986). Social Foundations of Thought and Action: A Social Cognitive Theory. Englewood Cliffs, NJ: Prentice-Hall.
Bandura, A. (2001). Social cognitive theory of mass communication. Media Psychology, 3(3), 265–299. https://doi.org/10.1207/S1532785XMEP0303_03
Elfa, L., Balqis, R., Thusuliha, R., Bahtiar, M.Y. (2026). Peran Literasi Keuangan dalam Meningkatkan Minat Investasi Saham pada Generasi Muda. Menawan: Jurnal Riset dan Publikasi Ilmu Ekonomi, 4(3), 35-49. DOI: https://doi.org/10.61132/menawan.v4i3.2235
Faidah, F. (2019). Pengaruh Literasi Keuangan dan Faktor Demografi Terhadap Minat Investasi Mahasiswa. Applied Business and Economic, 5, 251–263
Fitiasuri, F. & Simanjuntak, R.M.A. (2022). Pengaruh pengetahuan investasi, manfaat motivasi, dan modal minimal investasi terhadap keputusaninvestasi di Pasar Modal. Owner: Riset & Jurnal Akuntansi, 6(4), 3333-3343. https://doi.org/10.33395/owner.v6i4.11186
Garson, G. D. (2016). Partial Least Squares: Regression & Structural Equation Models. Statistical Associates Publishers, Asheboro.
Hamid, R. S., & Anwar, Dr. S. M. (2019). Structural Equation Modeling (Sem) Berbasis Varian: Konsep Dasar dan Aplikasi dengan Program SmartPLS 3.2.8 dalam Riset Bisnis. www.institutpenulis.id
Hardani, Rahmat P. & Kuriniawan. (2022). Pengaruh Gambar Visual Peringatan Kesehatan Pada Kemasan Rokok Terhadap Minat Beli Konsumen Rokok. Jurnal Ekonomi dan Bisnis, 18(3), 136-145. DOI: https://doi.org/10.53916/jeb.v18i3.39
Hibberts, M., Johnson, R.N., & Hudson, K. (2012). Common Survey Sampling Techniques. In L. Gideon (Ed.), Handbook of Survey Methodology for the Social Sciences, Springer. DOI: 10.1007/978-1-4614-3876-2_5
Hidayat, F., & Kayati, K. (2020). Pengaruh Sosialisasi, Pengetahuan, Pendapatan dan Umur Terhadap Minat Berinvestasi di Pasar Modal. Jurnal Ilmiah Ekonomi Islam, 6(2), 136. https://doi.org/10.29040/jiei.v6i2.942
Indrayani, L. & Permadi, W.B. (2022). Pengaruh Orang Tua, Pengetahuan Keuangan Dan Gaya Hidup Dalam Pola Pengambilan Keputusan Finansial Mahasiswa. Scientific Journal of Reflection: Economic, Accounting, Management, & Business, 5(4), 1033-1044. DOI: https://doi.org/10.37481/sjr.v5i4.579
Huston, S. J. (2010). Measuring Financial Literacy. Journal of Consumer Affairs, 44(2), 296–316. https://doi.org/10.1111/j.1745-6606.2010.01170.x
Lara, G., Syaipudin, U., & Widiyanti, A. (2022.). Analisis faktor-faktor yang mempengaruhi minat generasi Z untuk berinvestasi di pasar modal. Jurnal Ilmiah Akuntansi Dan Keuangan, 5(1). https://doi.org/10.32670/fairvalue.v5i1.1892.
Listyani, T.T., Rois, M., & Prihato, S. (2019). Analisis Pengaruh Pengetahuan Investasi, Pelatihan Pasar Modal, Modal Investasi Minimal dan Persepsi Risiko Terhadap Minat Investasi Mahasiswa Di Pasar Modal (Studi Pada Pt Phintraco Sekuritas Branch Office Semarang). Jurnal Aktual Akuntansi Keuangan Bisnis Terapan (AKUNBISNIS), 2(1), 49-70. DOI: 10.32497/akunbisnis.v2i1.1524
Manurung, H., Bramani Y, R., Ricky, I., & Darmanto, D. (2018). Pengaruh Literasi Keuangan Terhadap Intensi Berinvestasi Dengan Moderasi Self-Regulatory Focus. Indonesian Business Review, 1(1), 51–60. https://doi.org/10.21632/ibr.1.1.51-60.
Merawati, L. K., & Putra, I. P. M. J. S. (2015). Kemampuan pelatihan pasar modal memoderasi pengaruh pengetahuan investasi dan penghasilan pada minat berinvestasi mahasiswa. Jurnal Ilmiah Akuntansi Dan Bisnis, 10(2), 105-118.
Miswanto, M., Tarigan, S. T., Wardhani, S., Khuan, H., Rahmadyanti, E., Jumintono, J., Ranatarisza, M. M., & Machmud, M. (2024). Investigating the influence of financial literacy and supply chain management on the financial performance and sustainability of SMEs. Uncertain Supply Chain Management, 12(1), 407–416. https://doi.org/10.5267/j.uscm.2023.9.011.
Miswanto, M., & Putri, A. A. A. (2023). Investigation of winner-loser portfolio anomalies and size effect anomalies in LQ45 index, Indonesia stock exchange. International Journal of Management and Sustainability, 12(4), 602–618. https://doi.org/10.18488/11.v12i4.3558
Miswanto, M., & Riana, R. (2021). Apakah Adversity Quotient, Modal Usaha, Latar Belakang Keluarga dan Bekal Ilmu Berwirausaha Berpengaruh pada Motivasi Mahasiswa Berwirausaha. Jurnal Riset Ekonomi Dan Bisnis, 14(3), 167. https://doi.org/10.26623/jreb.v14i3.4233
Miswanto, M., Setiawan, A. Y., & Santoso, A. (2022). Analysis of the Effect of Sales Growth, Asset Structure, and Profitability on Capital Structure. Jurnal Maksipreneur: Manajemen, Koperasi, Dan Entrepreneurship, 11(2), 212. https://doi.org/10.30588/jmp.v11i2.945
Miswanto, M., Suparti, S., & Abdullah, Y. R. (2018). The effect of entrepreneurial knowledge and environmental support on student entrepreneurial intention. Telaah Bisnis, 19(1), 15–28. https://doi.org/http://dx.doi.org/10.35917/tb.v19i1.1
Ni’a, A. Zidny K. (2021). Pengaruh Motivasi, Lingkungan Keluarga Dan Pendidikan Terhadap Pengambilan Keputusan Berinvestasi Saham Di Pasar Modal (Studi Kasus Mahasiswa Program Studi Manajemen). Jurnal Manajemen Retail Indonesia (JMARI), 2(2). 137-156.https://ejournal.raharja.ac.id/index.php/jmari/article/view/1659
Pajar, R. C., & Pustikaningsih, A. (2017). Pengaruh motivasi investasi dan pengetahuan investasi terhadap minat investasi di pasar modal pada mahasiswa FE UNY. Profita, 1(2), 1–16
Patmawati, D., & Miswanto, M. (2022). The Effect of Social Media Influencers on Purchase Intention: The Role Brand Awareness as a Mediator. International Journal of Entrepreneurship and Business Management, 1(2), 170–183. https://doi.org/10.54099/ijebm.v1i2.374
Purnamasari, Sinta A. (2025). Mekanisme Perkembangan Pasar Modal Sebagai Salah Satu Produk Investasi di Masyarakat. Jurnal Rumpun Manajemen dan Ekonomi, 2(3), 499-515. DOI: https://doi.org/10.61722/jrme.v2i3.4739
Putri, K. Y., Neviyarni, N., & Nirwana, H. (2024). Pandangan Teori Belajar Sosial Kognitif Albert Bandura. Jurnal Pendidikan Sosial Dan Konseling, 2(3), 1163–1167. https://doi.org/https://doi.org/10.47233/jpdsk.v2i3
Remund, D. L. (2010). Financial literacy explicated: The case for a clearer definition in an increasingly complex economy. Journal of Consumer Affairs, 44(2), 276–295. https://doi.org/10.1111/j.1745-6606.2010.01169.x
Rohman, Isnanda Z. (2023). Anteseden Minat Beli Konsumen Di Shopee. Jurnal Ekonomi dan Bisnis (JEB), 17(1), 28-38. DOI: https://doi.org/10.53916/jeb.v17i1.32
Sari, F., Fitri, A., & Susanti, I. (2022). Pengaruh Kemajuan Teknologi Informasi, Pengetahuan Investasi Dan Uang Saku Mahasiswa Terhadap Minat Investasi Di Pasar Modal Sebagai Sarana Investasi Bagi Kalangan Muda. Jurnal Ekonomi Sakti, 11(1), 1-19. https://jes.stie-sak.ac.id
Safitri, I. O., Biyanto, F., Siregar, B., & Miswanto, M. (2025). Pengaruh Pengetahuan, Sikap dan Kesejahteraan Keuangan terhadap Minat Berinvestasi. Juremi: Jurnal Riset Ekonomi, 4(5), 1–23. https://bajangjournal.com/index.php/Juremi/article/view/9951
Sharpe, William F; Alexander, Gordon J. dan Bailey Jeffrey V, (2005), Investasi, Edisi Keenam. Jilid Pertama.
Yuhendri L, V. (2015). Perbedaan Minat Berwirausaha Mahasiswa Ditinjau Dari Jenis Kelamin Dan Pekerjaan Orang Tua. Prosiding SNEMA, 2, 244–249. http://fe.unp.ac.id/
Wibisana, L. I., Miswanto, M., & Gusmao, M. A. S. (2024). Improving Purchase Intention Through Celebrity Endorsement, Social Media Advertising, and Customer Experience with Brand Image as a Moderation. International Journal of Business and Applied Economics, 3(2), 335–354. https://doi.org/10.55927/ijbae.v3i2.8468
Wulandari, R., & Miswanto, M. (2022). Faktor-Faktor yang Mempengaruhi Keputusan Pembelian Green Product. EKUITAS (Jurnal Ekonomi Dan Keuangan), 6(2), 70 – 86. https://doi.org/10.24034/j25485024.y2022.v6.i2.5139





